{"product_id":"9780199218967","title":"Staying Power : Six Enduring Principles for Managing Strategy and Innovation in an Uncertain World (Lessons from Microsoft, Apple, Intel, Google, Toyota and More) (Clarendon Lectures in Management Studies)","description":"\u003cp\u003eWhat enables businesses to succeed over the long haul and through changes in markets and technologies? Drawing on 30 years' research into some of the world's most successful companies - Microsoft, Apple, Intel, Google, Toyota - Cusumano distils six fundamental principles to equip businesses to survive and thrive in today's rapidly-changing markets.\u003c\/p\u003e","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":42516163723339,"sku":"00000_00000_00000_00000","price":1354.47,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780199218967-1.jpg?v=1783324452","url":"https:\/\/kinokuniya.co.th\/products\/9780199218967","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}