{"product_id":"9780415421805","title":"Fit for Consumption : Sociology and the Business of Fitness","description":"\u003cp\u003eOffers a comprehensive socio-cultural and historical analysis of the fitness culture. This title conceptualizes fitness as a field within which individuals and institutions may negotiate - if not altogether reconcile - the competing and often conflicting social demands made on the individual body that characterize our era.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":42567547682891,"sku":"00000_00000_00000_00000","price":8912.97,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780415421805-1.jpg?v=1783338465","url":"https:\/\/kinokuniya.co.th\/products\/9780415421805","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}