{"product_id":"9780415437714","title":"Organisational Capital : Modelling, Measuring and Contextualising (Routledge Studies in Innovation, Organizations and Technology)","description":"\u003cp\u003eThe most common types of intangible assets are trade secrets (e.g., customer lists and know-how), copyrights, patents, trademarks, and goodwill. This new volume introduces, and critically examines organizational capital as an intangible asset.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":42568897331275,"sku":"00000_00000_00000_00000","price":12478.66,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780415437714-1.jpg?v=1783338595","url":"https:\/\/kinokuniya.co.th\/products\/9780415437714","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}