{"product_id":"9780471729808","title":"Pricing on Purpose : Creating and Capturing Value","description":"\u003cp\u003e--Reed Holden, founder, Holden Advisors Corp. , www. holdenadvisors. com coauthor, The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making, Third Edition \"With Pricing on Purpose, Ron Baker had made an enormous contribution to the better understanding of pricing that will be accessible to anyone who wants to learn.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":42732579061835,"sku":"00000_00000_00000_00000","price":3351.41,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780471729808-1.jpg?v=1783572248","url":"https:\/\/kinokuniya.co.th\/products\/9780471729808","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}