{"product_id":"9780471964308","title":"Quantitative Analysis in Marketing Management","description":"\u003cp\u003eThis text brings together the key quantitative concepts and techniques which are central for the contemporary management of the marketing function. It also examines techniques drawn from other management disciplines, such as financial management.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":42728202534987,"sku":"00000_00000_00000_00000","price":3278.32,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780471964308-1.jpg?v=1783342333","url":"https:\/\/kinokuniya.co.th\/products\/9780471964308","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}