{"product_id":"9780814755990","title":"Brands : The New Wealth Creators","description":"\u003cp\u003eSurveys all aspects of branding, from new brand development to brand management, from trademark protection to the role of advertising and design. Looking at the increasingly crucial role that brands have come to play in the international marketplace, 20 contributions address questions such as how l\u003c\/p\u003e","brand":"New York University Press","offers":[{"title":"Default Title","offer_id":42728123891787,"sku":"00000_00000_00000_00000","price":3814.9,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780814755990-1.jpg?v=1783361114","url":"https:\/\/kinokuniya.co.th\/products\/9780814755990","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}