{"product_id":"9781118960875","title":"The Lean Product Playbook : How to Innovate with Minimum Viable Products and Rapid Customer Feedback","description":"\u003cp\u003eThe missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":42497758953547,"sku":"EB_BM1000_EB074_SPG","price":1108.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9781118960875-1.jpg?v=1783752790","url":"https:\/\/kinokuniya.co.th\/products\/9781118960875","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}