{"product_id":"9780128200445","title":"Understanding Mobility as a Service (MaaS) : Past, Present and Future","description":"\u003cp\u003eThe widespread adoption of smartphones, ridesharing and carsharing have disrupted the transport sector. In cities around the world, new mobility services are both welcomed and challenged by regulators and incumbent operators. Mobility as a Service (MaaS), an ecosystem designed to deliver collaborative and connected mobility services in a society increasingly embracing a sharing culture, is at the center of this disruption. \u003c\/p\u003e\n\n\u003cp\u003e Understanding Mobility as a Service (MaaS): Past, Present and Future examines such topics as:\u003c\/p\u003e\n\n\u003cp\u003e \u003c\/p\u003e\n\n\u003cp\u003e How likely MaaS will be implemented in one digital platform app\n\u003cbr\u003e Whether MaaS will look the same in all countries\n\u003cbr\u003e The role multi-modal contract brokers play\n\u003cbr\u003e Mobility regulations and pricing models\n\u003cbr\u003e MaaS trials, their impacts and consequences\n\u003cbr\u003e \n\u003cbr\u003e Written by the leading thinkers in the field for researchers, practitioners, and policy makers, Understanding Mobility as a Service (MaaS): Past, Present and Future serves as a single source on all the current and evolving developments, debates, and challenges.\u003c\/p\u003e","brand":"Elsevier Science Publishing Co Inc","offers":[{"title":"Default Title","offer_id":42519065854027,"sku":"00000_00000_00000_00000","price":4456.66,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780128200445-1.jpg?v=1783320942","url":"https:\/\/kinokuniya.co.th\/th\/products\/9780128200445","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}