{"product_id":"9780415993609","title":"Handbook of Tourist Behavior : Theory \u0026 Practice (Routledge Advances in Tourism)","description":"\u003cp\u003eIn today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. This book provides an overview of such processes and influences and explains the concepts and theories that underlie tourist decision making and behavior.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":42568903753803,"sku":"00000_00000_00000_00000","price":9982.93,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9780415993609-1.jpg?v=1783340859","url":"https:\/\/kinokuniya.co.th\/th\/products\/9780415993609","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}