{"product_id":"9781138855052","title":"Decision-making for New Product Development in Small Businesses (Routledge Advances in Management and Business Studies)","description":"\u003cp\u003eUsing advanced analytical techniques to interrogate rich qualitative data, the book draws together established theories of decision-making and new product development, coupled with thinking about business sustainability to improve our understanding of this important area of business practice.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":42607174123595,"sku":"00000_00000_00000_00000","price":8342.52,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0641\/0023\/7387\/files\/9781138855052-1.jpg?v=1783390332","url":"https:\/\/kinokuniya.co.th\/th\/products\/9781138855052","provider":"Books Kinokuniya Thailand","version":"1.0","type":"link"}