Operations Strategy : Design, Implementation and Delivery

3,207.01 THB
Member Price
2,886.31
English

Product Description

This new core textbook, underpinned by rigorous academic research and industry best-practice, offers a practical approach designed to provide students with the tools and techniques required to design and develop an operations strategy. Authored by two of the most well-respected authorities in the field, the book’s clear and accessible content explains how operations strategy can create value for an organisation and positively impact on business performance. Case studies with international relevance and which draw on examples from a wide range of industry sectors help students to link theory and practice, develop analytical and problem-solving skills, and gain an understanding of operations strategy in the real world. This textbook caters primarily for MBA students studying modules in Operations Strategy or Operations Management, and is also suited to postgraduate students studying Operations Strategy on specialist courses such as Operations and Supply Chain Management or Logistics and Operations Management. In addition, this is an important text for final year level undergraduate students studying Operations Strategy or Strategic Operations Management.

Written by leading authors in the field. Packed with original cases that connect key concepts, this book provides students with core tools and techniques to enable them to design and implement a successful operations strategy. Built on sound academic research and industry best-practice this is an invaluable resource for all students.

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